Logo

The basic logo

Our logo consists of a blue circle (Pantone 288 C), containing the word "pro" set in white, and the word "time" on the right side of the circle set in grey (Pantone Cool Gray 7 C). It sits on a white background which is a part of our brand identity. Never use this version of the logo on a colour background, or on an image.

When it is impossible to place the logo on a white background, you can use the black & white version of the logo (v1 or v2), as described below.

Black & white

This logo can be used only when it is technically impossible to use the colour version of the logo. Use this version when there's only one colour to be used (on t-shirts, pencils, glass, …)

Blue-white variant for coloured background

In special circumstances there is an alternative colour version available. Always contact the brand manager for approval before using this version.

Logo spacing and sizing

When using the logo, always make sure there's enough margin around the logo. If you use the logo on documents that use the grid, the logo width has to be a certain number of columns (2, 3 or 4), nothing in between. Use the grid system to add at least one empty row and column on each side of the logo.

When using the logo on documents or items that don't use the grid (third party posters e.g.) there has to be a minimal white space around the logo. There can't be any other elements (other logos, images or text) within this zone. The minimal white space required is derived from the height of the letter "o" in protime.

Small sizes

The logo always should always be at least 21 mm wide.

Do's and don'ts

Do use the logo as it was designed.

Don't alter the logo in any way. This means: no rotating, no unproportional scaling, no colour changes, no typography changes, …

The Premium logo

Our Protime Premium-logo consists of a gradient blue circle that sits on a white circle, containing the letter P, which is similiar to the P in our Protime-logo.

The Premium-logo can only be used in combination with a Protime-logo. The Premium-logo can never be placed next to the Protime logo. The Protime logo should at least be 2 times bigger than the Premium-logo it supports, or the other way round. In other words, the Premium-logo should be at least half the size of the Protime logo or the Protime logo should be at least half the size of the Premium-logo.

Please note that the white background circle disappears on a white background or on non-transparent files, such as jpeg.

Video Intro

When we start a Protime branded movie, we start off with our introduction. This consists out of an animation of our logo and some fancy tunes to start off!

C³-logo

Cameraderie, Customer Focus, Collaboration and Growth. All combined in one logo. The C's are together, the '³' stands for exponential growth.